Free 20-Week Drill Series
A 7-Minute Sales Meeting Your Team Will Actually Do. Zero Prep.
Each week, you get a real customer objection and a printable drill to run with your team.
Open your phone. Read the scenario. Done.
- Print the kit. Read page 1 to your team. You play the customer from page 3. 7 minutes, zero prep, no PowerPoint.
- Your experienced vets get harder variants. Your brand new salespeople get coaching notes. Same meeting trains both.
- Runs standing up before the first customer walks in — because that's when your team actually has 7 minutes.
- Every drill uses a real objection recorded on an actual sales floor — not a generic textbook scenario.
The first 20 drills from 52 real objections recorded on actual sales floors
20 Weeks. 20 Objections. 20 Meetings Your Team Actually Learns From.
"I'm Just Looking for a Price"
Turn the price shopper into an appointment — without quoting a number.
"I Already Have an Appointment at Another Dealer"
The 90-second phone call that decides if they ever visit your lot.
"I Filled Out the Form, But I'm Not Ready"
She's ready. She just doesn't trust you yet.
"Can You Just Email Me the Numbers?"
Two teams write the email. Room picks the winner.
"I Left a Voicemail and They Never Called Back"
Bad voicemail. Good voicemail. Your team hears the difference live.
"Your Price Is Too High"
71% of people who say this still buy. Your team learns who's bluffing.
"I Need to Talk to My Wife"
The objection every salesperson accepts. This is what you do instead.
"Hi, I'm Calling About the Car I Saw Online?"
Play 60 seconds of a blown call. Room re-does it.
"Let Me Think About It"
Most salespeople say "of course, take your time." This is the meeting that fixes that.
"I Can Get It Cheaper Online"
Customer pulls up a lower price on their phone. Your team learns to name it, show it, own it.
"You're Not Giving Me Enough for My Trade"
Trade objections aren't about numbers. They're about identity. Echo. Hold. Learn.
"The Other Dealer Is Throwing In Free Oil Changes"
A small freebie almost steals a $2,400 deal. Your team learns to hear it, test it, give one thing.
"I'm Just Looking"
Four layers hiding underneath the most common brush-off in the business. Pairs drill.
"What's the Lowest You Can Go on the Payment?"
Three questions before any number leaves your mouth. Trade, down, budget.
"We're Not in a Hurry, We're Just Starting to Look"
Her lease ends in 19 days. She's not starting to look. She's running out of time.
"Do You Have It in Blue?"
Blue doesn't exist in this trim. Your team walks the customer to the silver one — and closes.
"It's Nice, But What Makes It Worth $45,000?"
Stack four reasons. Dream, proof, speed, ease. $3,800 in gross on the line.
"I Already Did My Research, I Know Everything About This Car"
Engineer with a spreadsheet. Three failure modes. One question that opens the door.
"This Is My First New Car"
Nervous 24-year-old, pre-approved, ready to buy. Story. Walk. Paper.
"The Test Drive Was Fine, I Guess"
The test drive sells the car. Your team learns to set it up and read the signal.
Complete Collection
All 20 guides in one printable PDF. Put it in the sales tower.
Here's What Lands in Your Inbox Thursday
Read the shaded blocks out loud. That's the entire meeting.
The scenario everyone hears. Sets up the objection for the room.
You play the customer. React based on what your team does.
Key phrases from the drill. One page your team keeps at the desk.
Veteran variants, coaching tips, and the page only you see.
This is what hits your inbox in 60 seconds.
How It Works
Sign up — Meeting 1 hits your inbox in 60 seconds
Every Thursday at 6 AM — A new meeting kit arrives
Open your phone — Read the scenario to your team
7 minutes later — Your team just practiced the objection they'll hear today
Questions
Is this really free?
Yes. No credit card. No sales call. No "free trial" that charges you on day 8. Just 20 meeting kits, one per week, for free.
What if I miss a week?
Every email stays in your inbox. And at the end of Week 20, you get the complete collection as one PDF — so you'll always have the full set.
Won't my veterans think this is beneath them?
Veteran variants are harder than the standard drill — faster time pressure, more difficult customer profiles, more realistic pushback. Your 20-year closer isn't running the same drill as the week-two hire. They're running a harder version of the same scenario.
How long does each meeting take?
7 minutes. Not a 45-minute training session. Not a lunch-and-learn. One scenario, one drill, done before the first customer walks in.